lovely diacritic?


Groundbreaking Advertisement
15 December, 2008, 1:36 am
Filed under: Economics | Tags: ,

dsc02130

 

Shell is really creative to use people to advertise. Though this form of advertisement may be slow, I’m sure  they expected people to take picture and post it on the internet (which is what it is happening now…) and then awareness could be gained. Also, the people involved in this “parade” will talk about their experience with the people around them and on their blogs and greater awareness of their promotion could be done. This is a really cheap form of advertisement and is apt during this time of  the poor economy. I’m sure other companies will soon follow and this form of advertisement will not be so unique for Shell afterall. Nevertheless for now, I think this is super creative and something new for Singaporeans to have on their streets.

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Merry Christmas! Ah hui!!

Comment by Joellee




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